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BORETS LAB
+380 50 889 86 42Partner briefing

GLOBAL PARTNERSHIPS · KROPYVNYTSKYI, UKRAINE

The world is already watching.Now we are building the stage.

BORETS LAB turns a real Ukrainian combat-sports system into original films for a global audience. We are opening one founding arena partnership and one principal brand partnership.

Built from zero in a regional Ukrainian city · Since 2011

BORETS LAB athletes and coaches in the team training hall
One permanent teamOne repeatable content engine
4.52Mverified YouTube views · 28 days
95.4%male audience
73.2%age 25–54
US #119.4% of views

First-party YouTube Studio: 16 July–12 August 2026. Live public totals cover the channel’s current public long-form films and are not a monthly-reach claim. Organic performance is not guaranteed.

THE FOUNDING ARENA OPPORTUNITY

Put your product inside the frame—not beside it.

The facility is 400 m², with roughly 200 m² dedicated to the wrestling surface. A founding equipment partner can help engineer the mat, wall protection and branded production environment that remains visible in every relevant film.

400 m²total facility
≈200 m²combat surface
YEAR-ROUNDtraining + filming
Discuss the arena build
The current BORETS LAB training facility prepared for a permanent sponsor-built arena
THE ROOM TODAY · THE PARTNER-BUILT ARENA NEXT

WHAT STANDS BEHIND THE CHANNEL

Not a viral accident. A system.

6training locations
800+students
2011built in Kropyvnytskyi
4UBP events each year

Academy, residential athlete development, sports base, camps, tournaments, referee development and global media operate as one year-round ecosystem.

Multiple BORETS LAB athletes training simultaneously in the permanent team facility
Real athletes · Real training · Repeatable production
A crowded UBP youth BJJ competition produced by the BORETS LAB ecosystem

THE INSTITUTION BEHIND THE MEDIA

One of Ukraine’s largest youth BJJ series.

UBP runs four seasonal events every year. The same organization that fills competition floors also casts athletes, operates venues and delivers original international media.

WinterSpringSummerAutumn

NOVEMBER 2026 · KROPYVNYTSKYI

A new promotion where viewers decide.

Ten cross-discipline matchups. Three five-minute standing rounds. Freestyle wrestling, Greco-Roman wrestling, judo and sport sambo. After publication, the global audience chooses the winner.

10
matchups
3×5
standing rounds
72H
audience vote
01/10
first matchup announced

WHAT A PRINCIPAL PARTNER OWNS

Visible. Repeatable. Measurable.

Rights are scoped by category, territory and term. Paid media and content usage are priced separately.

01

Permanent arena and hero-wall visibility

02

Recurring placement across original films

03

Build-reveal film and international case study

04

Brand designation and category exclusivity

05

Description links, tags and social cutdowns

06

First-party performance reporting

THE NON-NEGOTIABLE

The partner can approve its facts. It cannot approve the winner.

Pairings, rules, athlete reactions, audience voting and editorial decisions remain independent.

THE PEOPLE AMPLIFY THE PROPERTY

98,523 public followers across four team profiles.

BORETS LAB footage also travels through organic reposts and localized re-uploads. Unverified third-party reach is excluded from our headline metrics.

Public profile counts observed 13 August 2026. Non-deduplicated and not equivalent to monthly reach. Athlete deliverables are agreed per campaign and remain subject to individual partner commitments.

BORETS LAB residential athlete development with the team living and preparing together

THE UKRAINIAN SHAOLIN

The camera arrived last. The culture came first.

Inside BORETS, the residential sports base is known as our “Ukrainian Shaolin”: athletes live, train and develop together. That shared life is why the films feel different—and why the story can continue for years.

FOUNDING PARTNERSHIPS · OPEN

Let’s build the next stage together.

Send your product category, priority market and timing. Ievgen will respond with availability and the most credible partnership shape.

Used only to answer this inquiry, sent to Ievgen and kept only as long as needed to handle it. Deletion request: skborec@ukr.net.